Jimmy Choo weighing up sale

The owners of celebrity shoemaker Jimmy Choo are weighing up a potential sale putting a price tag of up to STG500 million ($A869.11 million) on the firm, reports say.

The firm has been sounding out investment banks over options for the business and could appoint an adviser to carry out a strategic review by the end of the UK summer, the Sunday Telegraph says.

Jimmy Choo's owners include president and former It-girl Tamara Mellon, who founded the business in 1996 and still owns almost a fifth of the firm.

Since the Malaysian-born cobbler went into business with Ms Mellon, Jimmy Choo shoes have been made famous by their celebrity fans, including the girls from the television show Sex in the City and singer Beyonce Knowles.

The brand now has 100 shops in 32 countries and has branched into accessories such as handbags and eyewear. The business has prospered despite the global recession.

If a sale goes ahead, it would mark yet another change of ownership for the business during its brief life.

In 2001 the firm was bought by private equity firm Phoenix, which sold it in turn to fellow buyout firm Lion Capital three years later.

In early 2007, Ms Mellon and the rest of the management team bought it from Lion with the backing of TowerBrook Capital Partners in a deal which valued the business at STG185 million ($A321.57 million).

Jimmy Choo was unavailable for comment.